| S.No. | Title | Author | Publication | Year of Pub. |
|---|---|---|---|---|
| 1 | Dr. A. Sridhar Raj | 2021-22 |
| S.No. | Title | Author | Publication | Year of Pub. |
|---|---|---|---|---|
| 1 | Dunkin’ Donuts fails to wow the Indian guts | Dr. A. Sridhar Raj | IPE Journal of Marketing Vistas (Jan-Jun 2021) | 2020-21 |
|
2
|
The Iconic Fall of Harley-Davidson in India
|
Dr. A. Sridhar Raj |
Journal of Management Entrepreneurship, XIME
|
2020-21
|
| Dr. Meher Karuna | ||||
| 3 | Amma Unavagam: mitigating food insecurity through state sponsored food subsidisationprogramme | Deepti Chandra | Emerald Emerging Markets Case Studies’, Vol. 2, No. 3, 2021, pp 1-18, Scopus Indexed Journal. | 2020-21 |
| 4 | The Handbook of Case Studies in CSR | RK Mishra, Shulagna Sarkar &Kiranmai | Academic Foundation, New Delhi | 2020-21 |
| S.No. | Title | Author | Publication | Year of Pub. |
|---|---|---|---|---|
| 1. | Som, I gave you all the documents | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 2. | Harish stood up to make a few points | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 3. | Sanjay, you need to do employer branding | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 4. | Prasanna, don’t meet people, they should come to us | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 5. | Nitya, fire the employees immediately (A) | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 6. | Nitya, fire the employees immediately (B) | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 7. | Come Akshita, we will dance | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 8. | Rawat and the organizational culture | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 9. | Hi Raju, what’s your job profile? | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 10. | Sukesh, come out with a good HR Plan | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 11. | Sumant, come out with a HR Plan for hiring | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 12. | Mani, we cannot hire delivery boys | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 13. | Kavya, please let me know your joining date | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 14. | Bhanu, any progress in selection plan? | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 15. | Gaurav, where are the candidates? | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 16. | Sustainable Tourism Laboratory – An Innovative Method to Empower Tourism |
Dr K Bhavana Raj
|
“Innovations and Sustainable Growth in Business Management – Opportunities & Challenges” by MANUU, Hyderabad, 2019, pp. 80-96. ISBN:978-81-940756-3-9. | 2019-20 |
| S.No. | Title | Author | Publication | Year of Pub. |
|---|---|---|---|---|
| 1. | Dinesh, I wrote about your company on social media | Dr. A. Sridhar Raj | Academic Foundation | 2017-18 |
| 2. | Rajan, I know what wellness is all about. Don’t teach me | Dr. A. Sridhar Raj | Academic Foundation | 2017-18 |
| 3. | Sampath, this diversity and inclusiveness are a fad today | Dr. A. Sridhar Raj | Academic Foundation | 2017-18 |
| 4. | Kumar, I think HR audit should be done | Dr. A. Sridhar Raj | Academic Foundation | 2017-18 |
| 5. | IKEA: Furnishing the Indian Homes: The Challenges of Culture, Competition and Channel, IPE Journal of Management. |
Prof. RK Mishra Dr Sridhar Raj Dr. Meher Karuna |
IPE Journal of Management | 2017-18 |
| 6 |
The lost opportunity for Mercedes Benz in India: What’s next? |
Dr Sridhar Raj Mr. Meheresh |
Journal of Management Entrepreneurship, XIME | 2017-18 |
| 7 | Survival Game or Shifting the Gear: The Kia Motors in India |
Dr. A. Sridhar Raj Dr. S Vivek |
IPE Journal of Marketing Vistas | 2017-18 |
| 8 | Varun, Shif me to another team. Employee grievances | Dr. A. Sridhar Raj | Academic Foundation | 2017-18 |
| 9 | Shika, you need to replace Singh. High Potentials | Dr. A. Sridhar Raj | Academic Foundation | 2017-18 |
| 10 | My apologies Balan. Employee grievances | Dr. A. Sridhar Raj | Academic Foundation | 2017-18 |
| 11 | Avinash called me ‘lame duck’. Team camaraderie | Dr. A. Sridhar Raj | Academic Foundation | 2017-18 |
| 12 | Ranjan, the workers were trained to drive these trucks. Industrial relations | Dr. A. Sridhar Raj | Academic Foundation | 2017-18 |
| 13 | Harish, the empathetic HR Manager. Empathy at workplace | Dr. A. Sridhar Raj | Academic Foundation | 2017-18 |
| 14 | Gurubaksh, first shut up (A) Industrial Relations | Dr. A. Sridhar Raj | Academic Foundation | 2017-18 |
| 15 | Gurubaksh, first shut up (B) Industrial Relations | Dr. A. Sridhar Raj | Academic Foundation | 2017-18 |
| 16 | HDFC Bank: A FAB 50 Company | Mr.A.V.Bala Krishna & Dr.V.Srikanth | IPE Journal of Management | 2017-18 |
| 17 | Zomato: a shining armour in the foodtech sector | Prashant Raman | Journal of Information Technology Case and Application Research | 2017-18 |
| 18 | The Audit Practices of an Automobile Franchise – A Case Study | Dr. K. Bhavana Raj | Journal of Global Management Outlook (JGMO) (2017), Vol. No. 1, Issue No. 11, January -June (2017), pp. 70-75. ISSN: 2277-3789.Listed in SCOPUS, International Institute Of Organized Research (I2or), Journal Factor. IF 3.01 UGC Approved Journal | 2017-18 |
| S.No. | Title | Author | Publication | Year of Pub. |
|---|---|---|---|---|
| 1. | Som, I gave you all the documents | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 2. | Harish stood up to make a few points | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 3. | Sanjay, you need to do employer branding | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 4. | Prasanna, don’t meet people, they should come to us | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 5. | Nitya, fire the employees immediately (A) | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 6. | Nitya, fire the employees immediately (B) | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 7. | Come Akshita, we will dance | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 8. | Rawat and the organizational culture | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 9. | Hi Raju, what’s your job profile? | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 10. | Sukesh, come out with a good HR Plan | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 11. | Sumant, come out with a HR Plan for hiring | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 12. | Mani, we cannot hire delivery boys | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 13. | Kavya, please let me know your joining date | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 14. | Bhanu, any progress in selection plan? | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 15. | Gaurav, where are the candidates? | Dr. A. Sridhar Raj | Academic Foundation | 2019-20 |
| 16. | Sustainable Tourism Laboratory – An Innovative Method to Empower Tourism |
Dr K Bhavana Raj
|
“Innovations and Sustainable Growth in Business Management – Opportunities & Challenges” by MANUU, Hyderabad, 2019, pp. 80-96. ISBN:978-81-940756-3-9. | 2019-20 |
