Dr P Mahesh

maheshp@ipeindia.org

Assistant Professor & Joint Coordinator - Placements
Retail

Biography

Has over 10 years of industry, research, training and teaching experience. He had published articles in reputed national and international journals. He has been part of various national and international conference conducted in IPE. He was part of consultancy projects from Govt. of Andhra Pradesh, Mineral Exploration Corporation Limited, NMDC etc. He is also part of career development and Placements cell at the Institute.

Academic Area and Degrees

Academic Area: Retail, Marketing
Degrees:B.Tech, MBA (Marketing), PhD

Academic Appoinments

Assistant Professor from 2012 till date

Courses Teaching

Retail Management
Sales and Distribution
Retail Strategy
Retail Brand Management

Research Interests

Working of MSME’s
Agri Retailing and supply chain
Agri Marketing

Featured work and Publications

A contribution of Organized Retailing to Agricultural Distribution System: Prospects & Challenges by Springer(2016).
Affordable Housing: A study with Special Reference to Nellore by Rai Management Journal (2016).
Effectiveness of Customer Engagement through Social Media: With a special reference to FB, Presented in ICSBE – 2015.

Awards & Honours

ICSSR Doctoral Fellow
Best Teacher in Retail Management by ET NOW