Dr M Meher Karuna

Short Bio

She is qualified SLET (Accredited by UGC) for faculty in Management, has 18 years of experience in teaching, research, training and consultancy. She got PhD from Andhra University and published a book on “small scale industry – strategies for promotion”. She has completed a research project on Integrated Marketing Communications sponsored by AICTE. Presently, she is working in the area of Social Marketing.

Academic Area and Degrees

Academic Area: Marketing Management
Degrees:
MA (English), MBA (Marketing Management), PGDPMIR, PhD

Dr M Meher Karuna

Coordinator, Placements,

Associate Professor

Marketing
meherkaruna@ipeindia.org
Courses Teaching
  • Marketing Management
  • Marketing Research
  • Global Marketing
Research Statement
  • Methodological and theoretical research, as well as a considerable portion of my applied and collaborative work, addresses faults in the software and checks for its reliability statistically. My work is the establishment of a new perspective where one assumes stochastic process models for identifying and tracking errors in a software application.
Research Interests
  • Social Marketing
  • Integrated Marketing Communications
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