Dr K V Anantha Kumar

Short Bio

Dr Ananth, a Mechanical Engineer did his masters in Business Management with Marketing as Specialization.His doctoral thesis is on ” Marketing Strategies of LIC- A Comparative Study”. His academic experience spreads around teaching Dozen Business Management Subjects.

Academic Area and Degrees

Academic Area: Operations and Marketing.
Degrees: BE Mechanical, MBA Marketing, Ph.D

Dr KV Anantha Kumar

Associate Professor

Marketing
ananth@ipeindia.org
Academic Appoinments
  • Worked with Chaitanya Bharathi Institute of Technology from 1998 to 2011 in School of Management Studies.
  • From 2011 till date Associated with Institute of Public Enterprise in Operations Area.
Courses Teaching
  • Production and Operations Management
  • Statistics for Management
  • Operational Research
  • Project Management
Research Statement
  • To be a part of Research on customer Interests Customer Satisfaction, Customer Delight, Customer Relationship Management.
Research Interests
  • Customer Surveys
  • Evaluation studies
  • Gender Diversity Issues
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