Dr.Naresh Boora

naresh@ipeindia.org

Dr.Naresh Boora

Assistant Professor

Dr.Naresh Boora is currently working as Assistant professor at IPE. He had more than 10 years of research and teaching experience in management, information technology courses. Before joining this institute he had worked at Kakatiya Institute of Technology and Sciences and other reputed institutes. He completed his Ph.D from Kakatiya University in the area of Human Resource Management and Organizational Behavior. He qualified UGC-NET and APSET in management. He published a book on Job Hopping in Software Industry, also had national and international publications. Areas of research are Human resource management, marketing management and data analytics.

Academic Areas and Degrees

  • Human Resource management, Marketing management, Information Technology.
  • MBA(Human Resource Management & Marketing Management)
  • M.Tech (Software Engineering)
  • Ph.D (Human Resource management and Organizational Behaviour)

Areas of Interest

  • Human Resource Management ( HRIS, AI & HRM practices)
  • Marketing Management (Digital marketing, E-Commerce)
  • Data analytics
  • Interdisciplinary areas of study

Publications

  • A study on adoption of hris in selected it companies in greater Hyderabad. Journal of Engineering Sciences, 13(2),233-238. https://jespublication.com/upload/2022-V13I2031
  • Revathi, G., Animasaun, I., Sajja, V., Jayachandra Babu, M., Boora, Naresh. & Raju, C. (2022). Significance of adding titanium dioxide nanoparticles to an existing distilled water conveying aluminum oxide and zinc oxide nanoparticles: Scrutinization of chemical reactive ternary-hybrid nanofluid due to bioconvection on a convectively heated surface. Nonlinear Engineering, 11(1), 241-251. https://doi.org/10.1515/nleng-2022-0031
  • Published a paper titled “Digital Consumer – A study on Behavioural Change in Consumer through Digitalization”, in Book Titled Empirical Studies in Social Sciences Research, 2018.
  • Published a Book titled “Job Hopping in Software Industry” by Archers and Elevators Publishing House, First edition 2018.
  • Published a paper titled “Emerging Trends in CSR towards Swachh Bharat Abhiyan – A Study”, in Book titled Emerging Trends in Commerce and Economics, 2016.
  • Published a paper titled “ Role of Information Technology for Redefining Human Resource Challenges “, in Research Revolution International Journal of Social Sciences and Management, Volume – IV, Issue-5, Feb 2016, pp. 48-52.
  • Published a paper titled ” Job Hopping in Software Industry with Reference to Select Software Companies – A Study”, International Journal of Recent Research Aspects ISSN: 2349-7688, Vol. 2, Issue 1, March 2015, pp. 29-36.
  • Published an article titled “ Role of Total Quality Management in Indian Textile Industry – A Study “ in Research Revolution International Journal of Social Sciences and Management, Volume – III, Issue – 3, 31 December 2014, ISSN – 2314 – 300X.
  • Published an article titled “Impact of Green Advertising on Consumers” in Asian Journal of Research in Business Economics and Management Vol. 3, No. 10, October 2013, pp. 249-262. ISSN 2249-7307.
  • Published an article titled “Locally Consistent Concept Factorization for Document Clustering” International journal of Computer Science and Electronics Engineering Vol.2 Issue.3. January 2013. ISSN: 0975-5664,
  • Published an article “Servqual in Indian Life Insurance Marketing – A study on problems and challenges”, in Pedakotlas’ journal of International Management Issue.1.pp.041-053, ISSN 2321-1652.