Marketing has long been considered a supporting department. However, in the last ten years, it has literally taken the spotlight in the business world and become a big part of the business growth engine. This transformation has led to a massive need for marketing professionals with experience throughout different industries. Nowadays, companies are looking for marketing professionals who can handle the customer relationships and the insights-driven strategy aspects. A PGDM...Read More
It can be quite confusing and exciting at the same time to decide which career path to follow after completing a PGDM course. A PGDM empowers learners with practical management skills and comprehensive business knowledge that opens the doors to various job profiles for them. PGDM graduates have a diverse set of career options because of their industry-oriented training and exposure to actual business situations. PGDM in International Business, for...Read More
Marketing is not about a pitch anymore; it’s about understanding. Consumers nowadays expect the brands to listen and provide value before suggesting their products or services to them. Such a change has challenged, once again, the ways companies build trust, loyalty, and revenue. In such a situation, PGDM in Marketing is more of a reflection of the actual growth of modern businesses than just a specialisation. Traditional selling models are...Read More
Engineering careers often begin with momentum. The initial years typically involve a lot of learning, problem-solving, and gradual growth. But for many professionals, the advancement of their career becomes slower after a certain point. Jobs get repetitive, authority remains limited, and the main decisions come from other persons. This invisible boundary is not about lacking skills; it concerns the limits of roles that keep engineers executing rather than leading. The...Read More
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