Dr Syed Azher Ali

syed@ipeindia.org

Dr Syed Azher Ali

Assistant Professor
Marketing

Short Bio

Syed Azher Ali is an Assistant Professor in the area of Marketing at IPE, Hyderabad. He is an active researcher and published research papers on contemporary topics in national and international journals of high repute. His research interests are consumer behavior, digital marketing, e-commerce and airport retailing etc. He specializes in quantitative data analysis using various tools. He holds Bachelors of Science (B.Sc), Masters of Business Administration(M.B.A) and Doctor of Philosophy (Ph.D.) in Marketing.

Academic Area and Degrees

  • Academic Area: Marketing
  • Degrees:Ph.D., M.B.A., B.Sc

Academic Appoinments

  • Worked with Allana Institute of Management Sciences, Pune
  • Worked with Maulana Azad National Urdu University, Hyderabad.
  • Worked with Sri Balaji University, Pune.

Research Interests

  • Consumer Behavior
  • Digital Marketing
  • E-Commerce
  • Airport retailing

Publications:

  • Syed Azher Ali, “A Study of Benefits Derived from Shopping at Airport”, published in New International Emergent Research Journal, Vol III Issue III, ISSN: 2393- 834X
  • Syed Azher Ali, “An Analysis of Shopping As Leisure in Airport Retail”, published in New International Reliable Research Journal, Vol V Issue X , ISSN: 2320- 9410
  • Syed Azher Ali, “A Study of Preferred Product Categories in Airport Retailing”, published in New International Instant Research Journal, Vol III Issue III, ISSN: 2350- 0972
  • Syed Azher Ali, “A Study of Buying Habits of Consumers in Airport Retailing”, published in New International Creative Research Journal, Vol III Issue II, ISSN: 2393- 8323
  • Syed Azher Ali, “A Study of Relationship Between Travel Reasons and Buying Behaviour at Airport”, published in New International Reliable Research Journal, Vol V Issue VIII, ISSN: 2320-9410
  • Syed Azher Ali, “A Study of Travel Class of Passengers and Shopping Preference at Airport”, published in New International Reliable Research Journal, Vol V Issue VII, ISSN: 2320-9410
  • Syed Azher Ali, “A Study of Constraint in Shopping at Airport: A Consumer Perspective”, published in New International Valuable Research Journal, Vol III Issue II, ISSN: 2350-1391
  • Syed Azher Ali, “A Study of Travel Frequency and Consumer Preference towards Shopping at Airport”, published in New International Reliable Research Journal, Vol V Issue VI, ISSN: 2320-9410
  • Syed Azher Ali, “A Study of Emerging Trends and Techniques in Online Marketing”, published in Research Vistas: An International Multidisciplinary Journal, Vol V Issue VI, ISSN: 2277-310X
  • Syed Azher Ali, “Airport Shoppers: A Study Of Habits To Visit Retailers At Airport”, published in Pune Research Discovery: An International Journal of Advanced Studies, Vol 1 Issue 2, ISSN: 2455-9202
  • Syed Azher Ali, “Airport Retailing In India: A Study Of Growth And Opportunities”, published in Pune Research Scholar: An International Multidisciplinary Journal, Vol 2 Issue 3, ISSN: 2455-314X
  • Syed Azher Ali, “An Analytical Study Of Relationship Between Recreational Orientation Of Buying Motives And Personality Type”, published in Pune Research Discovery: An International Journal of Advanced Studies, Vol 1 Issue 1, ISSN: 2455- 9202
  • Syed Azher Ali, “Global Airport Retailing: A Review of Trends and Patterns”, published in Research Vistas: An International Multidisciplinary Journal, Vol V Issue III, ISSN: 2277-310X
  • Syed Azher Ali, “Factors Influencing Consumer Buying Behaviour: A Review”, published in Pune Research World : An International Journal of Interdisciplinary Studies, Vol 1 Issue 1, ISSN: 2455-359X
  • Syed Azher Ali, “Effect of Education and Profession on Buying Behavior: A Study of Buyers at Airport”, Research Vistas: An International Multidisciplinary Journal, Vol V Issue II, ISSN: 2277-310X
  • Syed Azher Ali, “A study of gender and age of buyers at airport retail shops”, published in Research Vistas: An International Multidisciplinary Journal, Vol V Issue I, ISSN: 2277-310X
  • Syed Azher Ali, “Organized Retailing: A Study Of Factors Contributing To The Growth”, published in Pune Research Scholar: An International Multidisciplinary Journal, Vol 1 Issue 1, ISSN: 2455-314X
  • Syed Azher Ali, “A Study of Relationship between Personality and Habits to Visit Retail Shops at Airports”, published in Research Vistas: An International Multidisciplinary Journal, Vol IV Issue VI, ISSN: 2277-310X
  • Dr. A.H. Saoudager, Syed Azher Ali, Zarin Mulani, “Airport Retailing: A way forward for retailers in India” Published in Allana Management Journal of Research, Vol V, Issue 2/ July – December, 2015 Conference Proceedings ISSN: 2231- 0290
  • Zarin Mulani, Syed Azher Ali, “Managing cross-cultural issues in the changing business framework of India” published in “Abhinavan” ISBN: 978-93-5202-440-7
  • Mukta Srivastava, Syed Azher Ali, “A study of perception and buying behavior of customers in apparel market segment with special reference to five major departmental stores in Pune city”, published in International Journal of Sales & Marketing Management Research and Development (IJSMMRD);ISSN (Online): 2249-8044; Impact Factor (JCC): 1.9878
  • Gunjn Singh, Aashish Singh, Syed Azher Ali, “Emerging online face of unorganized retail in India – A case study of Aaramshop”, International Journal of Multidisciplinary Management Studies, Vol.2 Issue 11, November 2012 ISSN: 2249 8834

Paper Presentations:

  • Dr. A.H. Saoudager, Syed Azher Ali, Zarin Mulani, “Airport Retailing: A way forward for retailers in India” presented at international conference and Published in Allana Management Journal of Research, Vol V, Issue 2/ July – December, 2015 Conference Proceedings ISSN: 2231- 0290
  • Mukta Srivastava, Syed Azher Ali, Gunjn Singh, “A study of customer’s perception and buying behavior with respect to in-flight shopping experience” at international conference organized by The Association of Indian Management Scholars International and Indian Institute of Management (IIM)– Bangalore. Conference Proceedings ISBN: 978-81-924713-1-0
  • Syed Azher Ali, Prof. Badiuddin Ahmed, “E-Commerce and Online Shopping – A Consumer Right Perspective” presented at National Seminar organized by Department of Commerce. MVS Govt. Degree and P.G. College, Mahboobnagar, Telangana, India
  • Zarin Mulani, Syed Azher Ali, “Managing cross-cultural issues in the changing business framework of India” presented at National Seminar and published in “Abhavan” ISBN: 978-93-5202-440-7